Freelance Graphic Designer Rate Calculator
Know exactly what to charge per hour, day and project.
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Pricing design work is hard because no two projects look alike. This calculator turns the income you actually want to take home into a clear hourly, day and project rate — after you account for software costs, time off and tax.
Use the day rate for retainers and on-site work, and the hourly rate as the floor for quick edits. Most designers undercharge because they forget non-billable hours: pitching, revisions and admin all eat into your week.
What it helps with
- Quoting a logo or brand identity project with a rate that actually covers your time.
- Setting a day rate for clients who want you on a retainer.
- Knowing your floor before you discount for a big or long-term client.
Frequently asked questions
How much should a freelance graphic designer charge per hour?
It depends on your income goal and costs, not a fixed market number. Enter what you want to earn, your billable hours and your software/equipment expenses — the calculator gives you a rate that covers all of it. Beginners often land lower while they build a portfolio.
Should I charge hourly or per project?
Clients usually prefer a fixed project price, but you should price that project from your hourly rate (estimated hours × rate) so you never lose money on a fixed quote.